Road 34 Bike Shop is the evolution of an idea of Will and Willy had years ago. Riding is more than just two wheels and a tour winning fitness program. We feel that the sport of mountain biking is based on a lifestyle that more or less revolves around three things: Partying, Riding and Living.

A shop doesn't have to be money driven or sales oriented. We feel that our experience comes from the tens of thousands of miles on the trails we have ridden. We have something other shops simply don't. Real-world knowledge of our products and an incentive to get the riders of Fort Collins and Northern Colorado on the best products suited to their needs.

We dig everything from epic XC rides to indoor skate park shredding to 50+ mph downhilling.

That's the deal.

There really is no difference in what we all do...hey, if it's on two wheels, it's probably cool with us. It's an attitude towards riding that has a place in Fort Collins and is finding it's way into every aspect of riding. Stop by and you'll know what we mean.

Keep it real.

- Will & Willy

barinfo@road34.com

Road 34 is a full-service shop with stellar lines from the industry's best.